OptimEyed
1  ·  20/200EVERY
2  ·  20/100FRONT DESK
3  ·  20/70SPENDS 3 HOURS A DAY
4  ·  20/40COPYING INSURANCE BENEFITS BETWEEN BROWSER TABS
5  ·  20/20IF YOU CAN READ THIS, YOU CAN MAKE IT ZERO

OptimEyed builds AI systems that do optometry's most repetitive front-office work overnight — starting with vision plan eligibility and benefits breakdowns.

The verification tax

Every morning, someone logs into four portals and starts copying.

VSP. EyeMed. Spectera. Davis Vision. Separate logins, separate screens, none of them talking to your practice management system. Someone on your team pulls eligibility and hand-builds a benefits breakdown for nearly every patient on tomorrow's schedule — every single day. Here's what that actually costs.

8–12 min
per patient, per verification, done in a daily batch
3 hrs/day
of staff time at a 20-patient-per-day practice
$15K+/yr
in wages spent copying numbers between browser tabs — before counting the write-offs when benefits get quoted wrong
0 hrs
what your team spends on it after OptimEyed. Sheets are done before the office opens.
How it works

Your staff walks in and the sheets are already done.

9:00 PM

Reads tomorrow's schedule

The system pulls tomorrow's appointments straight from your practice management system — RevolutionEHR, Crystal PM, Compulink, Eyefinity — no data entry, no exports.

Overnight

Verifies every plan

It logs into VSP, EyeMed, Spectera, and Davis with your office's own credentials and pulls eligibility, copays, and allowances for every patient. Your logins, your data, your tool.

7:00 AM

Breakdown sheets, ready

A clean one-page benefits breakdown per patient is waiting before the office opens. Your team touches only the exceptions the system flags — not the other 90%.

See it run

Run tomorrow's batch yourself.

Simulation · sample data

This is the overnight run, sped up. Eight patients, four plans, one problem the system correctly refuses to guess at. Press run.

Checked 0/8 Flagged for staff 0 Staff minutes saved 0
ApptPatientPlanExam copayFrame allow.CL allow.Status
The deliverable

Not a dashboard. A sheet your staff already knows.

No new software to learn, no seat licenses, no 6-week onboarding. The output is the exact breakdown sheet your front desk builds by hand today — produced automatically, checked against the portal, flagged when something needs a human. It drops into the workflow you already have.

  • Then: lapsed-patient reactivation. Your EHR is full of patients 13+ months past their last exam with no future appointment. We mine the list and run the recall outreach nobody has time to do — each recovered exam is worth $150–400 with optical capture.
  • Then: whatever eats your team next. Recall follow-ups, end-of-day reporting, intake data entry. We automate the highest-cost manual task first and expand from there.
The bigger picture

The verification robot is how we meet.
What you're hiring is a guide.

Verification is the first hole, not the whole job. AI is about to reshape how practices run — scheduling, recall, intake, reporting, patient communication — and most owners have nobody whose job is to watch that corner. That's the role: a fractional AI operator for your practice. I find where you bleed time, build the tool, keep it running, and keep you ahead of what's coming — so you're never the last practice to figure it out.

Where every engagement starts

The AI Opportunity Audit

One call and one week. I look at how your practice actually runs and map the three highest-ROI automations for your specific office — with the math on each: hours back, dollars saved, and what it takes to build. The map is yours either way. Build it with anyone — or have me do it.

Book the audit Starts with the same 15-minute call. No deck, no jargon.
Who's behind this

I build and run the AI-assisted pipeline systems for a PE-backed healthcare M&A platform, and I've evaluated hundreds of practice transactions from the buyer's side. I've seen exactly where practice operations leak time and money — and what it looks like when software actually fixes it.

No junior team, no offshore handoff, no 40-page proposal. You talk to the person who builds the thing. If your problem isn't worth automating, I'll tell you that in the first call.

— Peter Burrus, OptimEyed

Next step

Fifteen minutes.
Bring your office manager.

I'll show you the system running and tell you, with real numbers, what it would save your practice. If it's not a fit, you'll know in one call.

Book 15 minutes

Prefer email? peterburrusjr@gmail.com